Recruitment marketing

Why is it important to keep investing in your employer brand?
"Employer branding is like a company’s reputation; if it isn’t upheld then it will fade into the background and become anonymous"

Don’t lose your (local) rag
Newspapers serving local communities will continue to play a key role in making your organisation an employer of choice in your area

Direct message gets first-class response
Client: First Direct
Agency: TCS

Microsite makes a big impact
Client: easyJet
Agency: RAA Sprague Gibbons

Client/agency relationships
Including: What are the golden rules for getting the most out of your agency?

When to advertise
Including: Is it worth recruiting in July and August?